HELPING BUSINESS GROW
At 8 Ball Global, all our services are geared towards helping you achieve profitable growth. Have a listen to this radio interview to see how all our services relate to each other.
In this interview we talk about our range of services that are linked back to the critical notion of understanding customer value. That is, understanding the needs of the people that our clients are doing business with. We keep this at the front of our mind for every service we offer and everything we do.
Our basic philosophy is for us to be successful, we have to help our clients to be successful.
All activities within any business must relate to each other for the benefits of synergy, cost effectiveness and from a marketing perspective, portraying a consistent brand. Further, those efforts must reflect the needs and attitudes of the market.
At 8 Ball Global we ensure that all of the services we provide, link back to the not only to what the market expects of you, but to other platforms within your company.
Identify Growth Opportunities
Expand Market Presence
Increase Revenue Streams
Engage Sales Team
Engage End Users
Identify growth opportunities, expand market presence, and increase revenue streams through engaging with your sales team and actively participating in the sales process in a strategic manner.
8 Ball Global offers comprehensive business development services designed to foster sustainable growth for our clients.
Our approach begins with a thorough identification of potential customers (organisation) within your target market. This involves pinpointing key individuals, including influencers and decision-makers, within these organisations and those who might be promoters.
Once identified, we delve into understanding their specific pain points and challenges.
This allows us to formulate a tailored value proposition, clearly articulating how your market offering (whether that be products, services or a combination of both) can effectively address and resolve these issues.
We focus on demonstrating tangible solutions and measurable outcomes.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Define Scope
Timeline Planning
Budgets
Risk ID & Management
Project Delivery
Clear communication, defined scope, and meticulous planning of time, cost, and risks are crucial. Effective leadership guides the team to achieve goals and satisfy stakeholders, ensuring successful project delivery.
At 8 Ball Global, our project management service is designed to deliver clear, actionable results.
We begin by developing a skeleton business plan, providing a foundational framework. As the project progresses, we progressively add detail, ensuring the plan remains dynamic and relevant.
Our approach involves implementing a comprehensive project plan that directly references and feeds from this evolving business plan.
Focus is put on identifying and articulating clear objectives with defined milestones. Crucially, each milestone is linked to specific individuals within the project team, fostering a high level of accountability.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Strong dealer engagement requires a true partnership. Focus on open communication, dedicated support, and mutual profitability to ensure dealers meet goals and value their relationship with the distributor.
8 Ball Global provides comprehensive dealer engagement services designed to optimise the relationship between distributors and their retail networks.
Our approach focuses on identifying and managing the specific needs and objectives of your distributors, and subsequently directing the activities and deliverables of the dealers working directly with the retail market.
Many times we hear the term wholesale coming from the distributor while the dealer is concerned with retail sales. Our methodology focuses on bridging the gap between this disconnect.
We focus on driving the distributor - dealer collective to focus on retail targeted behaviour, which we believe will ultimately take care of the wholesale concern.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Business Strategy & Plans
Change Strategy
Opportunity Identification
Accountability
Marketing Strategy & Plans
Other
"The question of how to compete is the most fundamental of questions to solve when executing strategy, as it focuses on the level where competition for a differential value advantage takes place."
The purpose of our focused service is to ensure that the strategy you employ, helps provide your customers with a level of value that cannot be matched by your competitors.
8 Ball Global specialise in strategic planning that focuses on three questions :
How do we grow?
Where do we focus our efforts?
How do we compete?
Based upon your current market understanding, whether that be through structured research or engaging the market in an anecdotal way, business and marketing strategy can be formulated.
Scroll down to look through some of our Case Studies which highlights how the work we have done has helped our customers grow and improve.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Quality Control
Process Improvement
Process Mapping
Value Stream Mapping
Other
"Process improvement through value stream mapping is used to drive out unnecessary costs or to improve the effectiveness of business processes"
8 Ball Global provides our clients with an understanding of the key value streams residing within their business. Our work involves decomposing these value streams into their constituent processes. This allows us to identify the most important processes that will become the focus of improvement initiatives. These initiatives are those that will have the largest positive effect on the customer - the ultimate arbitrator of your organisation's value.
Achieving superior performance in the market means doing things differently and being focused on those things that count. Our services are designed to allow you to provide a superior value proposition to the market, which leads to profitable market share.
Through our consulting services, we help you manage your organisation's unique value proposition - effectively the most critical responsibility of any senior business manager. Your company should formulate your own intended value proposition to establish yourself in some form of "clear air space" within the market. By operating in this place ensures profitable market share.
Scroll down to look through some of our Case Studies which highlights how the work we have done has helped our customers grow and improve.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Customer Value
Employee Engagement
Competitive Intelligence
Transactional Analysis
Opportunity Analysis
Focus Group
Other
"It is important to understand how your targeted markets define value, and how those markets perceive the value of your products and services relative to your key competitors."
Do you understand what your customers really want? Do you know how well you are performing in living up to those customer expectations? Do you know how your competitors are performing in satisfying those market needs? How much profit are you losing by focusing your efforts in the wrong area? How many of your existing customers are ready to walk away from you?.
It is imperative that any organisation, large or small, has the ability to answer most of these questions if they hope to not only grow, but to maintain their current clientele
This knowledge allows an organisation to understand it's value proposition, that is, how the market views and interprets your offering. It must be remembered that the value of any organisation's offering is only made in reference to that of the offering of its competition.
Scroll down to look through some of our Case Studies which highlights how the work we have done has helped our customers grow and improve.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Carbon Neutral
Obligations as Supplier
"To proactively play our part in a responsible fashion to deliver a more sustainable future, leading to a better tomorrow. Preparing for the new world."
8 Ball Global is deeply committed to being a responsible global citizen. We recognise our role in the global community and acknowledge the pressing need to act decisively on sustainability.
Our vision extends beyond our immediate operations; we strive to create a world where future generations, our children and our children's children, can thrive. This roadmap outlines our commitment to minimising our environmental footprint, fostering social progress, and upholding the highest standards of ethical governance.
We have developed a programme to help our clients follow a similar path, one that prepares them to ‘qualify’ to do business with some of the large corporations requiring their suppliers to make similar commitments to a sustainable way of doing business.
Our methodology entails formulating an overarching roadmap in consultation with our client. From this roadmap we then lead to charge to implement action plans, invest in sustainable solutions, and establish environmental management systems. We guide our clients in their commitment to tracking progress, publishing annual reports, and providing transparency to all their stakeholders.
8 Ball Global is dedicated to playing a role in creating a sustainable world for future generations.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Short term responsibilities
Hands-on Support
Extension of your Team
Need an extra set of hands within your business someone who can jump in and help get projects over the line or take on responsibilities on a short-term basis.
At 8 Ball Global, we understand the complexities businesses face when striving for sustainable growth.
We offer practical, hands-on support designed to integrate seamlessly with your existing operations, functioning as an extension of your team.
Our consulting packages provide dedicated expertise to drive your projects forward and address key business challenges on a flexible, short-term basis.
We specialise in a comprehensive range of services tailored to bolster your business at every stage.
"Drive your projects forward and address key business challenges on a flexible, short-term basis”
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Branding
Strategy
Social Media
Advertising
Events
“To build a great brand, you must tell a compelling story, one that makes an emotional connection, and lives in the mind and the heart."
At 8 Ball Global, our “Branding” philosophy is rooted in understanding the fundamental promise a company makes to its market, with special attention paid to how that resonates with the end-user, those at the end of the supply chain, using the product.
We view branding as the sum of every interaction, every product experience, and every message conveyed. It must be something that is authentic. But to ensure the market listens to what you have to say, it is our contention that you have to tell great stories, one that is compelling.
So we say that any business must first establish their brand pillars, which can be thought of as foundational principles and values that define a brand's identity and guide its every action. From this strong base, we can craft critical themes that are linked to these pillars. It is from this reference point that storylines are told.
Our approach places paramount focus on the end-users perception of value. There is no point to focus on issues that this group considers to be of little relevance. If we make it of critical importance to understand what is driving value, we can collectively tailor our approach, both operationally and from a branding point of view, to one that resonates with all stakeholders, influencers and decision makers in the market.
Effective brand management also hinges on absolute consistency across all marketing materials, and “staying on message”. At the heart of effective branding is a deep understanding of human psychology. We believe that people, as emotional beings, make decisions based on feeling, not just logic.
While we might rationalise a purchase with facts and figures, the initial connection is often an emotional one. This is where graphical content becomes a critical, nonnegotiable component of our branding strategy.
Our visual identity is more than just a logo or a color palette; it's the language we use to speak directly to the hearts of our audience. By crafting graphics that are intentionally designed to evoke specific emotions, we forge a genuine connection.
This connection is the foundation upon which trust is built.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
Performance Improvement
Dealer Engagement
Feasibility Studies
Critical Issue Identification
Change Management
8 Ball Global provide a number of Consulting services driven by the understanding we have of the market's view on value. We contend that all fghghork carried out within your organisation should take into account the basis upon which the market makes purchasing decisions, and how you are performing in relation to this knowledge.
Armed with this knowledge our consulting services have real traction with your customers. That is the difference that we offer. We are interested in understanding your customers, so that we can ultimately serve you better.
Through our consulting services, we help you manage your organisation's unique value proposition - effectively the most critical responsibility of any senior business manager. Your company should formulate your own intended value proposition to establish yourself in some form of "clear air space" within the market. By operating in this place ensures profitable market share.
Scroll down to look through some of our Case Studies which highlights how the work we have done has helped our customers grow and improve.
HOW WE HAVE HELPED
Case Studies which highlight work we have done helping our customers grow and improve.
The Case Studies below have been provided in 3D format. That is, they are designed to work like paper, so you can mouseover on the edge of the page and 'flip' it over - just like reading a physical book.
If flipping pages is not your thing, just click on the big arrows either left or right of the publications.
Scroll down to look through some of our Case Studies which highlights how the work we have done has helped our customers grow and improve.
Now we understand some of you out there are 'old school', so if you would like a hard copy of any of this material, just fill out the contact us form, and we'll get the relevant publication to you as soon as possible.